JVZoo coupons are created from Sellers → Sellers dashboard → Coupons → Manage coupons → Add coupon. Apply the code to one product or to a whole funnel, as a percent or a dollar amount, with optional start/end dates and a max-use cap.
This is the official JVZoo tutorial. Watch it once, then use the click path below. Simon Harries, co-owner, is the author of this how-to.
Fields the walkthrough fills
Pick funnel or a single product. Name the coupon for yourself. Set the public code. Choose dollar or percent. Max uses is optional. Start and end dates bound when checkout will accept it — the demo used a one-week window in February. Activate, then create.
Edit or delete existing coupons from the same manage screen, on the right of each row.
If a control is missing or a save fails, write JVZoo support with a screenshot of the screen you are on.