A Light At The End Of The Tunnel

October 21, 2024

Boeing may finally be seeing the light at the end of the tunnel.

Workers are set to vote on the newest proposal to end the machinists’ union month-long strike which has crippled the manufacturers’ aircraft production. The new proposal includes 35% wage increases over four years, a signing bonus of $7,000, guaranteed minimum payouts in an annual bonus program, and higher 401(k) contributions.

The vote is set for Wednesday, and Boeing is hopeful to stop the bleeding of cash that the strike has caused. “We look forward to our employees voting on the negotiated proposal,” Boeing said in a statement.

In Today’s Issue of the DailyZoo:

Trends To Keep An Eye On
The Classic: Gold Breaks Records.
How AI Is Saving Your Money.
Save Your Teeth, Stop Decay.

Let’s get into it.

INDUSTRY INSIGHTS

Keep These Affiliate Trends In Mind

Over the past decade, affiliate marketing has transformed significantly as a result of evolving marketing channels, technology, and consumer behavior. What was once a marketing strategy used primarily by B2C companies is now making its way into B2B partnerships. More businesses are recognizing the value of affiliate programs as a cost-effective way to increase brand exposure, generate leads, and drive sales.

However, in any sort of marketing, it is key to try and stay ahead and anticipate what is coming next. Here are a few trends we believe will be important to consider as we move towards 2025.

AI: The New MVP in the Game

Look, if you’re still thinking affiliate marketing is just a B2C playground, you’re living in the past. AI is not just a buzzword; it’s a powerful tool in the affiliate marketing arena. Imagine AI doing the heavy lifting—identifying potential partners, preventing fraud, and even offering performance tips. We’re talking about a shift from manual chaos to automated brilliance! The future is now.

The Power of Unity: It’s a Team Sport

Gone are the days when affiliate marketing was that lone wolf in the marketing department. Now, it’s an all-hands-on-deck situation. Sales, marketing, and even PR teams are getting in on the action. Why? Because a unified approach is like a well-oiled machine—efficient, powerful, and effective.

Content Diversification: Expand Your World

One word: diversify. Don’t just stick to blogs or whitepapers. Mix it up! Videos, podcasts, interactive webinars—you name it. The more diverse your content, the wider your reach. It’s like throwing a wider net into the sea of potential customers, don’t settle for just a fishing rod.

Collaboration: The Secret Sauce

Let’s get real. The future is all about deeper, more meaningful partnerships. We’re not just talking about link exchanges or guest blogs. Think about joint webinars, revenue-sharing models, and even live interviews to help take your professional relationships to the next level.

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WEALTH, MARKETS & MONEY

Gold Is Back And Pricier Than Ever

Last Friday, Gold surged above its historic high of $2,700 as the world reacted to uncertainty in the Middle East and the unclear direction of the U.S. presidential election.

Spot gold was up 1% to $2,720.05 and rose 2.4% overall last week. U.S. gold futures settled slightly higher at $2,730, a 0.8% increase.

“With the conflict intensifying – particularly following Hezbollah’s announcement to escalate the war with Israel – investors are flocking to gold, a traditional safe-haven asset,” said Alexander Zumpfe, a precious metals trader at Heraeus Metals Germany.

During geopolitical unrest, investors often seek assets that are seen as “safe havens”, such as gold, over fears of global market instability. Pledges from Hezbollah and Israel to continue fighting is one such occurrence.

“Adding to the momentum, concerns around the U.S. presidential election and anticipation of looser monetary policies have further fuelled the rally,” Zumpfe added.

This year has been marked by gold shattering records with a growth so far of 30%, the highest annual growth since 1979. Experts point to the rate cuts many central banks have employed, as lower rates make gold more attractive as it accrues no interest on its own.

This trend may continue as traders are clocking in a 92% chance that the Federal Reserve will make more cuts in November. The European Central Bank is also likely to cut rates again in December unless economic data suggests otherwise.

TECH

A New AI Benefit: Saving Your Money

AI has been inserted into so many facets of our lives, but now it seems to be saving taxpayers billions of dollars.

According to the Treasury Department, the use of artificial intelligence in fraud detection has helped prevent or recover more than $4 billion in losses over the past year. The Treasury has been leaning especially into machine learning, and the results are looking good with:

$2.5 billion saved through identifying and preventing high-risk transactions
$1 billion recovered from Treasury check-fraud schemes
-$500 million in prevented losses via enhanced “risk-based” screening.

“Treasury takes seriously our responsibility to serve as effective stewards of taxpayer money. Helping ensure that agencies pay the right person, in the right amount, at the right time is central to our efforts,” said Deputy Treasury Secretary Wally Adeyemo.

With these advancements, the Treasury is hoping that AI can play an even bigger part in putting a dent in online payment fraud, which is set to pass $362 billion by 2028. Even now, check fraud has gone up 385% in the U.S. since the pandemic.

While the Treasury declined to share the specific measures they are using AI for, they have spoken about general outlines. One of the biggest uses is analyzing extremely large amounts of data to detect patterns of fraud used by criminals.

However, the Treasury isn’t the only financial government institution tapping into AI. The IRS has also begun deploying AI to help catch tax fraud, improve compliance threats, and improve its case selection tools.

AROUND THE ZOO

Things continue to change in the world. Australia has recently revived the debate on whether they should formally cut ties with the Royal Family as King Charles visits for the first time during his reign.

After posting their second year of population decline, China has launched a survey to understand what it calls the “fear of having children” as it continues to encourage young couples to become parents.

CVS has just replaced its CEO, as its profits and share price have suffered. The pharma chain has also been in strategic meetings about possibly selling its insurance and retail businesses.

HEALTH

Is Stopping Tooth Decay An Option?

Let’s talk about something that’s been gnawing at us for ages—dental cavities. Chewing on this: sugar is public enemy number one for your teeth. No kidding! We’re talking about a global epidemic of dental decay that’s costing us a whopping $100 billion.

Listen, we’ve all heard the age-old adage: “Sugar rots your teeth.” But how many of us have paused to consider the gravity of this statement? Dental cavities are a global epidemic of dental decay that’s costing us a whopping $100 billion. And guess what? The culprit is sugar, plain and simple.

But how much sugar is too much? Let’s dig in.

The Cavity Epidemic: A Global Crisis

Dental cavities are the common cold of oral health, affecting a monumental 35% of the global population. By age 12, most kids have more than two decayed or missing teeth. And let’s not even get started on the elderly. One in four are missing all their teeth! We’re talking about $100 billion in dental bills!

Sugar: The Villain Of Decay

In the dental world, sugar is the villain we all love to hate. Sure, bacteria and plaque play a role, but they’re just the sidekicks. Sugar is the kingpin. Without it, cavities wouldn’t even be a thing. Studies show that in countries with low sugar intake, cavities are almost non-existent. So, it’s not rocket science; from these simple methodologies, less sugar equals fewer cavities.

The Sugar Ceiling: How Low Can You Go?

Public health experts recommend capping sugar intake at 3% of your daily calories. That’s right, 3%! Even Cheerios would get a red light under this system. And soda? Forget about it. One soda can have nearly two days’ worth of added sugar.

The Pragmatic Approach: A Middle Ground?

The American Academy of Pediatric Dentistry suggests a 5% cap, aligning with the World Health Organization. Even sanctions in Iraq led to a halving of cavity rates. But let’s be real, cutting sugar to zero? That’s a utopian dream.

Instead of cutting sugar, why not just use fluoride toothpaste, says the sugar industry. Classic deflection, right? Why solve the problem when you can just mask the symptoms?

What’s the takeaway? If you’re serious about keeping those teeth intact, it’s time to rethink that sugar habit. Your teeth will thank you, and hey, your dentist might even throw in a free toothbrush.

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