Most product platforms make you log into five different dashboards to understand what’s actually happening in your business. You check your sales dashboard. Your affiliate dashboard. Your payment dashboard. Your customer dashboard. By the time you piece it all together, the data is stale and you’ve missed optimization opportunities.
JVZoo’s Report Center gives you a single source of truth. One comprehensive dashboard. All your numbers. Real-time. Updated as transactions happen.
The high-level dashboard view:
You get a bird’s-eye view of your entire business in one screen: Total Sales, Gross Revenue, Total Refunds, Gross Refunds, Refund Rate, Net Sales, Commissions Paid, Fees Paid, and Net Income.
You see exactly where your money is going and what you’re keeping. No guessing. No manual math. No spreadsheets.
Transaction-level detail that’s actually useful:
Most platforms give you transaction reports. JVZoo gives you the transaction report you actually need.
Every single transaction shows:
- Date and customer details
- Which affiliate drove that customer
- Which product they bought
- Coupon code used (if any)
- Payment method and status (Paid, Pending, Refunded)
- Product price and amount paid
- Fees charged
- Affiliate commission
- Agent commission
- JV commission
- Estimated profit on that transaction
You’re not drowning in data – you’re seeing exactly what happened with every dollar. You can see at a glance whether that transaction was profitable or whether it’s eating into your margins.
The power of filtering and sorting:
You can filter by date range, search for specific customers or affiliates, and sort by any column. Want to see all transactions from a specific affiliate? Click. Want to see only refunded orders? Click. Want to find your most profitable products? Sort by profit. Want to see which payment methods have the highest chargeback rate? Sort accordingly.
Affiliate-level reporting:
You see which affiliates are driving actual revenue, not just clicks. You can sort by:
- Visitors (who’s driving traffic?)
- Sales (who’s closing deals?)
- Conversions (who has the best conversion rate?)
- Per Visitor Value (who’s driving the highest-value customers?)
- Refund % (who’s sending quality traffic vs. tire-kickers?)
- Net Earnings (who’s actually profitable after commissions?)
This means you instantly know which affiliates are winners and which are costing you money. Cut the losers. Double down on the winners.
Product-level reporting:
You see which of your products is actually selling and which ones are just generating traffic with no conversions. Maybe your entry-level product has high traffic but low conversion. Maybe your premium product has less traffic but converts at much higher rates and generates way more revenue per visitor.
You optimize accordingly. You shift affiliate commissions toward your winners. You pause promotion on your losers or fix what’s broken with them.
Funnel-level reporting:
You track each funnel separately so you know exactly which sales architecture is working. One funnel might have zero conversions. Another funnel with the same product might have double-digit conversion rates. You immediately know which funnels to scale and which to kill.
The refund intelligence is game-changing:
Most product owners don’t realize refunds are a goldmine of information. High refund % from one affiliate? They’re attracting the wrong audience. High refund % from one product? You’ve got a quality issue. High refund % from one funnel? Your messaging is misleading.
JVZoo’s reporting shows you refund percentage and refund amounts for every affiliate, product, and funnel combination. You catch these issues in days, not months. You fix them before losing thousands in unnecessary refunds.
Profit breakdown at the transaction level:
You see product price, amount paid, fees, and then the breakdown of commissions: how much goes to the affiliate, how much to any agents, how much to JV partners, and what’s left as your profit.
No more manual spreadsheets trying to calculate what you actually made. No more confusion about whether a particular affiliate or product is profitable. No more guessing whether you can afford to increase an affiliate’s commission. The numbers are right there, transaction by transaction, affiliate by affiliate, product by product.
Real-time, sortable, filterable, exportable:
You can filter by any criteria, search for specific entries, sort by any column, and export entire reports to analyze offline or share with your team.
Complete visibility into all transactions—not a sampling or summary. You can drill into any time period and see exactly what happened, who bought what, which affiliate referred them, and whether that transaction was profitable.
Within weeks, your profitability improves dramatically. That only happens because you had the data.
→ Ready to see every dollar, every conversion, and every profit in real-time?
If you’re doing over $5,000 in monthly sales or commissions, fill out this form to get a personal JVZoo rep who can set up comprehensive reporting for your business: Get Your Personal JVZoo Rep.
