Protecting Those Who Protect And Serve

November 18, 2024

The House of Representatives has just passed the Social Security Fairness Act which removes penalties on police and other public servants with separate pensions. Now the legislation has to make it through the Senate before any could see its benefits.

Over two million police officers and firefighters could see improved retirement benefits should it pass, as currently, certain government programs for these people reduce the social security they receive.

“This legislation provides a path toward a secure retirement for thousands of public servants and their families who have waited decades for this correction,” a statement read.

In Today’s Issue of the DailyZoo:

Sweetening The Deal For Affiliates
X Loses More Of Its Base
Musk Folds Microsoft Into Lawsuit
A New Trend: Lemon Water

Let’s get into it.

INDUSTRY INSIGHTS

How To Incentivize Your Affiliate Partners Effectively

Fueling Fire in Your Affiliate Army

Who doesn’t know that to expand your reach, an affiliate partnership is your golden ticket. But keeping the affiliate enthusiasm high is crucial.

How, you ask? It’s all about the sweeteners—think of strategic incentives to pump up their desire and referrals.

The Incentive Impact

Snagging top-notch affiliates is just step one. The real deal is in keeping them hooked. Here’s the bottom line: incentives aren’t just feel-good perks. They’re about loyalty and performance. It’s simple—when affiliates feel valued, they go the extra mile, translating into a robust bottom line for you.

Imagine a powerhouse of promoters tirelessly championing your brand. They’re out there, your affiliates, with their influential voices ready to amplify your message. Yet, how do you keep their zeal for your brand as fiery as on day one?

Creative Currency: Beyond the Bucks

Sure, cash is king, but let’s get inventive. Commission bumps for specific milestones can ignite a fire under your affiliates. How about deals or discounts that they can flaunt to their followers? It adds a competitive edge that benefits everyone. And don’t underestimate the power of the occasional surprise—personalized gifts or merchandise can work wonders for morale.

Play to Win: Gamification and Growth

Turn the referral game into a sport. Leaderboards and achievement-based rewards can foster healthy competition, pushing everyone to level up their game. When affiliates see where they stand, it sparks a drive to outdo—not just the others, but their own past performances too.

Investing in Relationships

Let affiliates peek behind the curtain. Share insights, solicit strategies, and make them feel part of the tribe. Their success is your success—foster that sentiment and watch the commitment to your brand solidify.

The Takeaway: Incentives = Influence = Income

Bottom line? Incentives mean engagement. They’re not just about keeping the affiliate content; they’re about keeping them active. Active affiliates mean more referrals and more referrals mean more revenue. Keep your incentives fresh, and your praise plentiful, and watch as your affiliates—and your profits—soar.

Sponsored

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WEALTH, MARKETS & MONEY

A Second Exodus From X

X is facing its second-largest user exodus since Elon Musk took over the platform, and it seems that many of those people are flocking to Bluesky, which is welcoming them with open arms.

Started by former Twitter CEO Jack Dorsey, Bluesky was an invitation-only space until it opened last February. It allowed the site time to build out its moderation tools and other features. The platform resembles X significantly, however, the former CEO of Twitter may have had something to do with that.

While the site is still small compared to other social media giants, it has seen massive growth, with its user base surging to 15 million at the end of October up from 13 million.

“The majority of new users in this influx is from the United States, followed by Canada and the UK,” a representative for Bluesky said. “ We’re excited to welcome all of these new people, ranging from Swifties to wrestlers to city planners.”

X has seen its share of public scrutiny, with new terms of service that seemingly give them access to all of your posted content to train their AI. Anyone using the site agrees that their content can be used for “training of our machine learning and artificial intelligence models, whether generative or another type,” the new terms say.

Outside of that, many public figures have declared that they are leaving the platform for other pastures. Don Lemon, for example, has departed the platform, and even The Guardian, a news brand, has left as well.

TECH

Musk Targets Microsoft In AI Battle

AI has become a battleground for those looking to capitalize on a technology that many see as a huge part of our future.

Elon Musk has just recently expanded his lawsuit against the ChatGPT maker OpenAI adding Microsoft, its financial backer, as a defendant. The lawsuit also now adds federal antitrust and other claims against the companies.

Similar to the original complaint in August, it accused OpenAI and its CEO, Sam Altman, of seeking to monopolize the market for generative artificial intelligence and sideline competitors. They also accuse Sam Altman of violating contract provisions by putting profits ahead of the public good in the push to advance AI.

“Never before has a corporation gone from tax-exempt charity to a $157bn for-profit, market-paralyzing gorgon – and in just eight years,” reads the complaint. “Microsoft’s anticompetitive practices have escalated,” Musk’s attorney Marc Toberoff said in a statement. “Sunlight is the best disinfectant.”

Musk has long stood in opposition to OpenAI, which is a startup that he co-founded. However, he is no longer a part of it ever since it became the face of generative AI through billions of dollars in funding from Microsoft. Musk also has recently become a prominent figure in Donald Trump’s upcoming administration where he has been named in a new role to cut government waste after donating millions to Trump’s campaign.

In a court filing last month, OpenAI accused Musk of pursuing the lawsuits to harass them. They described them as an “increasingly blusterous campaign to harass OpenAI for his own competitive advantage.”

AROUND THE ZOO

President Joe Biden has just given Ukraine the green light to use ATACMS missiles in long-range strikes against Russia.

TSMC reportedly has canceled a completion ceremony for its first new plant in Phoenix, Arizona, and rumors are that it is due to the promised new tariffs that President-Elect Donald Trump has promised.

Automaker Ford has agreed to a $165 million NHTSA penalty over faulty recall accusations after struggling with quality-control issues in recent years. Many have stated this as weighed on its bottom line.

HEALTH

Loving Lemons, A Water-Based Trend

Lemon water is splashed across social media, touted as a wellness elixir. Here’s the down low on lemon water as influencers are touting its potential to shed pounds, brighten skin, and even balance your body’s pH. Let’s dive into what’s factual and what’s wishful thinking.

Firstly, lemon is a vitamin C treasure, bolstering immunity—a timely ally with sniffle season looming. But moderation is key; too much zest can be less than best, particularly for your pearly whites. Enamel erosion is a real concern with excessive lemon water indulgence. For those navigating the tumultuous seas of gastrointestinal issues, a lemony tide may not be so kind to your stomach.

Hydration with a Twist

It’s well stated: many of us aren’t hydrating enough. Infusing water with lemon might just be the encore your body needs. Not only does it elevate the humble H2O to a tantalizing beverage, steering you away from sugar-laden drinks, but it also piques your water intake.

Craving sweetness without the guilt? A dash of stevia or monk fruit might just be the spice you’re looking for. And why not jazz it up further? Think fresh basil, mint, or an invigorating blend with ginger or green tea. The key is variety and keeping it real—choose high-quality mineral water not housed in plastic for a top-tier hydration experience.

The Daily Dilemma: To Sip or Skip?

A daily lemon water ritual isn’t bad advice, but it’s not one-size-fits-all. A couple of glasses? Go for it. But if you’re prone to acid reflux or dental sensitivities, it’s wise to listen to your body’s cues.

Variety is the spice of life, and your water should be somewhere you make that extra effort. Constantly bombarding your system with lemon could lead to unexpected consequences—like sensitivity or the need for a different kind of dental appointment.

And for the love of zest, steer clear of those pulverized lemon peel trends. Sure, they’re all the rage, but they’re also a ticket to inflammation for some.

In essence, lemon water isn’t a miracle cure—it’s a supporting actor in the grand production of a balanced diet. Keep it fresh, keep it varied, and you’ll keep reaping the benefits without the bitter aftertaste.

JVZOO

Your Money Map

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